The Information Issue
the wind in the trees
isbn 978 1 9161687 3 2
60pp148 × 198 mm
Perfect bound, colour and b/w on 170gsm Essential Offset with with 250gsm covers
First printing of 100
With Apollo in flight, in September 1966 Scientific American magazine published a special issue devoted to the subject of information, pulling in a wealth of specially-made advertising.
This book edits down the ads, preserving just images and a few telling words, to distil the advertisers’ air of wonder and promise (or sometimes poorly-disguised fear of imminent obsolesence).